Exploration
My original Idea was just to incorporate a few tools and see where the design took me. I chose Safety Orange to give the mark a blue-collar look.
Branding
Ker-Pro Construction LLC
Ker-Pro Construction LLC is a commercial and residential construction company based in Jacksonville, NC. They primarily deal in repairs and renovations to homes and office buildings in the area. The company’s director, Chad Baker, reached out to me in hopes that I could create a logo and identity that matched the company’s vision.